It’s Not a Party without the Ritas!

Summer is a season of barbeques, backyard get-togethers, and parties of all sorts. It is a time to gather your friends and family, and enjoy days spent outdoors doing whatever you like best to fight the heat or embrace it!

At Skeff Distributing, we enjoy doing much the same thing once the day’s work is done. The only thing we would change to this recipe for fun is to add the Party-With-Ritas Variety pack. Now, it’s a party.

Party with Ritas Variety Pack

If you haven’t picked up a Party-With-Ritas pack yet, and you’re planning your next soirée with your friends – add it to the list! You will find a flavor in this pack for everyone. Whether your guests prefer the originals – Lime-A-Rita and Straw-Ber-Rita – or you like to mix it up with whatever might be the latest addition to the Rita family – like Mang-O-Rita and Pine-Apple-Rita – they will find something to please their taste buds!

This 12-pack of 12 oz. bottles in the latest sleek design is only available for a limited time, though, so be sure you strike while the iron (or the weather, rather) is hot! This variety pack is sure to perk up any party.

Whether you’re in the backyard firing up the grill, at the lake boating, or just having some friends over to catch up, the Party-With-Ritas Variety pack is sure to be a party pleaser! After all, it’s not a party without the Ritas.

Cheers!

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Bud Light Blue Wave Visits Skeff Distributing!

Skeff Distributing got a visit from the town crier along with the Bud Light team who were traveling the land on the Bud Light Blue Wave to share the King’s message during the month of May. They began their journey in New York City and traversed down the East Coast, stopping in South Carolina, Florida, and a number of other cities and states along the way.

They traveled on the Bud Light Coach Bus to the Southeast and made their way to the Midwest. In just three weeks and the Bud Light team visited 35 wholesalers, and Skeff Distributing just so happened to be one of them!

The team was tasked with sharing the King’s message and getting wholesalers fired up about the Bud Light messaging and the summer season. The bus stopped at Skeff Distributing for a meeting with our Sales team on May 16th and showed the impact of the latest Bud Light multimedia messaging for Dilly Dilly has had.

Our team of course dressed the part in our best Bud Light attire and welcomed the town crier and the Bud Light Team as they pulled in the lot. We met for a couple of hours in our large conference room, which was decked out in Bud Light blue and the latest display pieces you’ll see in stores.

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It was a great visit and sure got our team excited for summer and the direction of Bud Light. We hope you feel the same as you see the work of Team Skeff in your favorite stores, bars, and restaurants!

This summers is going to be one big, Blue Wave!

Dilly Dilly!

 

Bud Light Orange: The New Taste of Summer

You are about to start seeing something new on the shelves from the brewers of Bud Light. Introducing the new taste of summer – Bud Light Orange!

We are excited to put this citrus spin on Bud Light on the shelves for you this summer. Brewed with real orange peels Bud Light Orange (4.2% ABV) will be available in 12 oz. bottles and cans, but only for a limited time. It will only be on shelves and in your favorite bars and restaurants for the summer season.

Enjoy Bud Light Orange and its fresh, citrus taste in every sip this summer. You can drink it by the pool, on the lake, or on the back porch as you watch the sunset. No matter what you do or where you sit to sip on a Bud Light Orange this summer, you’re sure to enjoy it and this new twist on Bud Light.

Be sure to watch for it on shelves and on beer menus this summer. Pick up a pack or order it from the barkeep, sit back, sip, and relax.

Cheers!

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The Beers You Should Be Drinking this Summer from O’Fallon Brewery

There are two year-round beers and one seasonal you should most definitely add to your order or your grocery list this summer. O’Fallon Brewery resides in the Show Me State next door – Missouri – and they’ve used the themes of the state and the seasons to inspire their brews.

Show Me IPAFirst up is the Show Me IPA (6.5% ABV), obviously named for the Show Me State itself. This year-round beer is brewed with 2-Row malt and Citra and Mosaic hops to give it fruity flavors and aromas. It’s available both on draught and in packaged bottles, so you can find it no matter what you want that day!STL Red

STL Red (5.6% ABV) is an easy-drinking Cardinal red amber ale, and we bet you can guess why. “STL Red balances the sweet roasted nut flavors from the barley malt [2-Row, Munich, and Caramel]  with the soft, spicy, and floral notes from the [Magnum, Cascade, Centennial] hops.” This redbird inspired beer is available year-round on tap and in package bottles, so you can support the St. Louis Cardinals whether it’s Opening Day or the middle of the holiday season.

Daze of SummerAnd then there are those Daze of Summer (4.8% ABV) we all love to enjoy… This seasonal summer Ale is sweet and tart just like its pink lemonade color suggests. Daze of Summer is a wheat beer somewhere between a Radler and a Shandy and is brewed with real lemons and lemon zest for “a fresh-squeezed citrus taste.” Available on draught and in bottles for a limited time, you had better hurry to enjoy this summertime ale while you can and the weather is hot! Summer will be gone before you know it, and you’ll have to wait a year for Daze of Summer to come around again.

Next time you’re at the store, ambling down the beer aisle or at your favorite watering hole, perusing the beer list and you see an O’Fallon Show Me IPA, STL Red, or Daze of Summer, do yourself a kindness and put it in the cart or order it right up! You’ll be happy you did.

Cheers!

Try Riggs Beer Company’s Summer Seasonal Beers ASAP!

Have you tried any of Riggs Beer Company’s summer seasonal beers yet?  No? Well, we can fix that.

Every month of the year Riggs selects a beer to brew to put the taste of the season right on your taste buds. This summer, they have brewed and will brew a Pilsner (June), a Citraweizen (July), and a Helles (August) beer.

As the months go by the tap markers at your favorite watering holes will change from one beer to the next, the fun part about this is – that same handle can all be beers that come from Riggs. You can make a standing date with your friends and your favorite barstool, try the latest from Riggs, and enjoy a great-tasting beer while you’re at it.

Don’t worry, you can still find you favorite year-round beers from Riggs as well. If you feel like ordering something you have already tasted and approved, go for it! Those beers (American Lager, Red Lager, Hefeweizen, and India Pale Lager) are available to you as well. Either way, there will always be something you already know and love and something new to try every time you look at that beer list and see one Riggs Beer Company.

In the meantime though, head out to your neighborhood bar that serves Riggs beer and ask the bartender for a Pilsner (if it hasn’t already been drunk dry) or a Citraweizen and look forward to August when you can try the Helles!

Cheers for summer beers!

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Shock Top Lemon Shandy has a New Look!

Your favorite summer seasonal is back, and it has a brand new look! Check it out, and be sure to look for this refreshed packaging on shelves in your local grocery and liquor stores.

ST Lemon Shandy Refresh 2017

After all, Shock Top Lemon Shandy “is summer in a bottle” as the brewers describe it. Memorial Day Weekend is the kickoff to the summer season, and what better way could there be to get a head start on some summer fun than to stock the fridge with a Shock Top Lemon Shandy (4.2% ABV)?

We couldn’t think of one either.

You can stock the fridge or your cooler with a:

  • 6 pack of 12 oz. bottles or
  • 12 pack of 12 oz. bottles.

Or perhaps you feel like going out for a beer with your friends? Be sure to ask the bartender for a Shock Top Lemon Shandy on tap at your favorite watering hole this summer.

No matter what, though, with its “classic, refreshingly balanced sweet and crisp lemon recipe,” the summer will be off to a good start…with a Shock Top Lemon Shandy in hand, of course. Now, it’s time for you to enjoy that taste of summer for yourself!

Cheers!

Starting Summer with a (Lemongrass) Luau

Happy Summer! Today is the first day of summer. Therefore, we thought it would be a great idea to (officially) kick the season off with a luau – Lemongrass Luau, that is.

Kona Brewing Company is back with their summer seasonal, and we’re here to tell you all about it.

Lemongrass Luau (5.8% ABV) is a blonde ale brewed with premium 2 Row Pale malt, Wheat malt, and a variety of hops, including Millennium, Willamette, Northern Brewer, and Sterling. The brewers then put the finishing touches on this summer brew, adding natural ginger and lemongrass for a crisp, refreshing flavor.

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Lemongrass Luau is available May through August, so get it while you can!

Let us tell you, it’s everything you want in a summertime beer. It’s light. It’s crisp. It’s refreshing. It will have you doing the hula on your porch all summer long as you imagine yourself at a tiki torch lit luau in Hawaii.

Don’t we all wish we could fly off to Hawaii for an authentic luau experience? We know everyone at Skeff Distributing would love that! Team building trip anyone? All jokes aside, if you can’t make it to Hawaii this year for the Real Thing, why not try the next best thing?

A little Lemongrass Luau will transport you and give you that island feeling right here in the middle of the U.S. of A. Pick up a 6 pack or two for your next barbeque or Friday night with your friends and family. Give it a taste. Do the hula, but most of all, enjoy!

Aloha!